News

Edda Blumenstein publishes article in the Journal of Retailing March 20. 2026

Edda Blumenstein publishes article in the Journal of Retailing

Dr. Edda Blumenstein, Associate Professor and Programme Director of the BSc in Retail and Service Management at the Department of Business Administration, has recently published the article Making Omnichannel Work: A Dynamic Capabilities Roadmap for Retail Transformation in the Journal of Retailing. The journal is one of the leading publications in its field worldwide.

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Call for Papers: Nordic Symposium on Tourism and Hospitality Research March 18. 2026

Call for Papers: Nordic Symposium on Tourism and Hospitality Research

A call for papers has been issued for the 34th Nordic Symposium on Tourism and Hospitality Research, which will take place in Reykjavík from 6–8 October 2026. This year’s conference theme is “Tourism in a Changing World: An Active Agent for Good?”, focusing on how tourism can respond to climate change, societal challenges and rapid global change.

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Research on the Development of Human Resource Management in Iceland in an International Context March 9. 2026

Research on the Development of Human Resource Management in Iceland in an International Context

Data collection for CRANET in Iceland has now begun. This is part of a long-term, comparative research project in the field of human resource management, involving a total of 50 participating countries. The next round of data collection will take place across all countries in spring 2026.

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Call for Papers: Security and Europe’s Peripheral Regions February 6. 2026

Call for Papers: Security and Europe’s Peripheral Regions

The call invites submissions to a Research Topic that builds on ongoing research into Europe’s peripheral regions, where security threats, geopolitical tensions, and strategic challenges are often felt first and most acutely. These regions include

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Dr. Magnús Skjöld delivers a speech at the kick-off event of the Jean Monnet Chair ISARCEUR project at Bifröst University. January 16. 2026

Jean Monnet Chair kick-off

On 15 January 2026, the kick-off event of the Jean Monnet Chair project ISARCEUR – Iceland’s Strategic Role in Arctic and European Security was held at Bifröst University. Funded by the European Union through the Erasmus+ programme, the project aims to strengthen teaching, research, and public dialogue on European and Arctic security.

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Holiday Greetings from Bifröst University December 18. 2025

Holiday Greetings from Bifröst University

Warm wishes for a Merry Christmas and a Happy New Year from Bifröst University.

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Guests that visited Bifrost University last spring (2025) standing in front of a monument by Reykjavik's oceanfront. December 12. 2025

Join Bifröst University’s International Week

Bifröst University is organizing its International Week 2026! The event will bring together partner universities for three inspiring days of workshops, networking opportunities, and excursions showcasing the stunning natural beauty of Iceland.

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Want to work in the Music Industry? December 2. 2025

Want to work in the Music Industry?

Bifröst University together with the Icelandic University of the Arts proudly announces a new 12-ECTS online micro-credential in Music Business. This is a flexible program aimed at both seasoned professionals in the music industry and students embarking on their academic journey.

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New Micro-Credential in Music Industry Studies Breaks New Ground in Icelandic Higher Education October 21. 2025

New Micro-Credential in Music Industry Studies Breaks New Ground in Icelandic Higher Education

For the first time in Iceland, a Micro-Credential in Music Industry Studies is now being offered.

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