The Master’s programme in International Business at Bifröst University is a 90-ECTS study programme that leads either to an MS degree in International Business or an MIB degree in International Business.
The MS in International Business comprises 10 subjects (60 ECTS) and a final thesis (30 ECTS).
The MIB in International Business is a qualification at a Master’s level without a final thesis. Students complete 15 subjects (90 ECTS).
The Master’s programme in International Business is a well-rounded and challenging study programme, designed to prepare students for positions of leadership, responsibility and management in industry. It provides students with applied knowledge in the field and deepens their theoretical understanding and foundation.
Studies in International Business at Bifröst University are designed to provide specialised training for management positions in companies operating in Iceland and abroad. Students have the opportunity to research and explore major issues pertaining to international business, such as international communications, global marketing and international finance. Expansion of Icelandic businesses in existing and emerging markets in Europe and elsewhere will be examined. Particular emphasis is placed on strategic planning and marketing of business proposals in foreign markets.
Bifröst University aims to provide businesses with well-educated, open-minded executives, managers and employees with a good knowledge of finance, management and marketing. Graduates are well-qualified individuals with the ability to assess and develop business opportunities in new and established niches. The programme emphasises training students in critically assessing opportunities for corrective action and expansion in the sectors within which their companies operate.
The programme is taught via distance learning. Bifröst University has many years’ experience of distance education, at both undergraduate and Master’s levels. The distance learning programme is structured to allow students to access lectures and teaching materials for individual subjects through the University’s online learning platform, enabling students to organise their time as suits them best. For each course, there is one working weekend, where students and their instructors meet together at Bifröst University. Students stay in on-campus accommodation. Student housing and all campus facilities are exemplary. Distance learning sessions are taught during the period September–May.
The study programme begins with an on-campus work session at the end of August at Bifröst University, strengthening students’ rapport with their peers and instructors and providing an in-depth introduction to the courses and project work ahead.
Admission requirements to the Master’s programme are an undergraduate university degree or education that can be deemed equivalent to an undergraduate degree. The University seeks to bring together a diverse group of applicants, with different educational backgrounds and work experience. The experience gained through participation in such a diverse group, studying and working with individuals from different backgrounds, is invaluable for all students. The student body shares the desire to optimise their knowledge and gain superior training and preparation for executive jobs in the modern business environment.
The application deadline is May 15th for the fall semester and December 10th for the spring semester.
The application must be accompanied by a certified copy of degree certificates, a CV with the student’s picture, and a letter of motivation (a brief presentation of the applicant and his/her objectives in applying for the Master’s programme).
As a rule, distance learning courses are taught in 7-week sessions. Each course incorporates one working weekend on campus at Bifröst University. All courses have specific intended learning outcomes, defined as knowledge, skills and competences. Each week, the instructor uploads two recorded lectures to the online learning platform, in which s/he covers knowledge objectives, introduces the project(s) for the week, and discusses the material under study for the week. A steady project load provides students with training in the skills and competences defined in the intended learning outcomes for a given course. Additional project work and discussions with instructors take place during working weekends. A strong emphasis on project work characterises all courses, with group and team project work at the forefront.